AutoWeb Traffic Drives High Volume, High Intent Consumers to Adpearance's Fortune 500 Dealer Networks
Adpearance is a full service digital marketing and software company that serves more than 700 clients in the automotive, heavy equipment, and local service industries.
"AutoWeb Traffic serves as an excellent additional advertising source for our automotive clients," said
AutoWeb Traffic reaches and engages with consumers from millions of monthly visitors to the AutoWeb's network of automotive sites. Its proprietary platform uses targeted ads that are specific to a consumer's make and model of interest, and geographic location - with compelling calls-to-action - and drives quality traffic straight to dealer and OEM websites to help them sell more cars.
"The hot buttons facing dealers and OEMs today include finding quality website traffic from alternative sources and implementing effective conquesting campaigns," said
Adpearance's traditional stance on conquesting was one of hesitancy due to the costs involved, but Adpearance says that AutoWeb Traffic has made conquesting a successful tactic for many dealers.
"Before AutoWeb Traffic, we were sometimes hesitant to suggest conquesting to our clients due to the cost of advertising," said Mesman. "However, this is an area where the platform excels. With a flat fee CPC, we are able to go after as many conquest brands as we'd like. We've seen cost-per-lead figures that are significantly lower than other conquesting efforts. We love it, and our clients love it."
AutoWeb Traffic is just one product offered in AutoWeb's full suite of services, including high quality new and used car leads and conversion tools that turn website visits into showroom visits, to help dealers and manufacturers sell more cars.
Adpearance's services and software are focused on solving the problem of transparency in industries that have struggled to connect their marketing with their sales performance. Adpearance's development team (FourLabs) has brought to market a suite of industry-leading sales and marketing products that bring a new degree of transparency and performance to the industries it serves. Adpearance's flagship product (Foureyes®) is revolutionizing how salespeople use digital data to improve their sales performance.
For more information about AutoWeb Traffic, email firstname.lastname@example.org.
For more information about Adpearance's marketing services, visit https://adpearance.com.
Adpearance is a full service digital marketing and software company that serves clients in the automotive, heavy equipment and local service industries. The company services more than 700 clients, including the dealer networks of many Fortune 500 companies. Its staff (dubbed The Nerdherd) is a combination of young, digital savvy valedictorians and experienced marketers driven by business needs and metrics. Adpearance's development team (FourLabs) develops industry-leading sales and marketing products that bring a new degree of transparency and performance to the industries it serves.
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